We were thrilled to learn recently that their team used our 4K Light Hits to give that extra something to the opening title for Netflix’s wildly successful new original series, Stranger Things. Imaginary Forces animator Eric Demeusy was kind enough to give us some background info.
“After that call, they sent over some book covers that they liked, from books that they’d either read or seen as children. Most of them were by Stephen King, so we knew they were looking for something that felt ’80s and tapped into this nostalgia by using that typography. They really loved the simplicity of those covers, but also those Richard Greenberg titles. To get that kind of brief — to let the typeface set the mood for a show — is a designer’s dream!”
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